In this short video I explain how to create content and to remove the barriers that stop most people from creating content on a daily basis. It’s not difficult but you do need to have a system that lets you maximize your opportunities to create content and reduces the barriers that stop you from doing this. For example, you can create more content for your blog – and generate more business – if you work in batches.
How To Create Content For Your Blog Every Day
March 4th, 2010 · Social Media
CommentsTags: blogging·Camtasia·Content·GTD·Problogger·Productivity·strategy·Video Blogging·Workflow·YouTube
Review Camtasia 6: The Good, Bad and The Ugly
March 2nd, 2010 · Reviews
I upgraded to Camtasia 6 at the weekend (from v4) mostly to import and edit .MOV files. These are created by my faithful Canon Powershot when I shot videos. Sony makes AVIs. The other reason was to do more heavy lifting with Camtasia. I have tons on material on the hard-disk and want to get these into screencasts. So, what the verdict?
CommentsTags: AVI·Camtasia·MOV·Review·Screen-recording. Codec·screencast·Smartfocus. Errors·YouTube
How To Build & Destroy Your Brand On The Web
February 26th, 2010 · Books I Like, Communications, Social Media, Tips, strategy
Gerry McGovern provides this week’s guest article. You build a brand on the Web one click at a time. You destroy your brand by wasting your customers’ time. I am a customer of a number of banks. I judge these banks, at least partly, by the experience I have with them online. I used to really like the National Irish Bank experience. Then they ‘improved’ it, making it more secure. And this of course is the problem at the heart of security. You can make a process so secure that even the people for whom it is designed can’t use it without huge effort. [Read more →]
CommentsTags: Advertising·Bank of Ireland·brand·Business·Chris Brogan·Consultant·Harvard Business Review·Marketing·Richard Branson·strategy·Tom Peters·User interface design
12 Steps To Getting Started as a Consultant
February 24th, 2010 · Books I Like, Career, Communications, How To, Linkedin
Most people think it’s difficult start a career as a business consultant. I used to think the same in my early 20s when I started in IT. In retrospect, I should have made more efforts to establish myself as a consultant earlier; the benefits certainly outweigh the downsides. As luck would have it, I was forced into a consultancy role when I lost my 9-5 job. Time to learn to hustling and bring in business. Harvard Business Review refers to it as The Hustle Strategy. More on that later. [Read more →]
CommentsTags: Chris Brogan·Consultant·Harvard Business Review·Linkedin·management·Management consulting·Richard Branson·strategy·Tips·Tom Peters
Subscribe to any Posterous Blog via Email
February 24th, 2010 · Social Media
You can now subscribe to any blog on Posterous by email. They’ve updated its autopost tool so that your friends on Facebook and Twitter can stay updated with your blog as well as friends that are not on these networks but want to stay connected. FYI: You can also publish blog posts to Posterous by email, either thru Yahoo and/or Gmail.
CommentsTags: blogging·Communications·email·Facebook·Posterous·social media·subscriptions·Twitter
Writing Technical Documentation for Chinese and Japanese Readers
February 24th, 2010 · Technical Writing
Carsten Mende explains how loan words are used in China and Japan. These are English words that are commonly used in everyday Chinese, (i.e. loaned) but may not translate correctly if taken literally. He looks at how the ‘Chinese and Japanese languages incorporate English terms and how they are used’ and gives suggestions on what to avoid when translating documentation into these languages.
Difference between English, Chinese and Japanese syllables
He starts by showing the different between how syllables are created in these languages. And as someone who has studied Chinese for a few years, it’s both fascinating and frustrating. Oranges and apples, so to speak.
Latin – allows ‘numerous variations for combining letters and the amount of syllables is extremely large. English has more than 11,000 syllables.
Chinese and Japanese is very different: Chinese (Mandarin) is written in characters; each reflects a syllable and not a single letter.
Adopting loan words in Chinese and Japanese
He shows three mechanisms for the adaptation of English words in both languages:
- Phonemic way
- Semantic way
- Adaptation without any transformation
For example: Coffee 咖啡 ka fei
Suggestions
He cautions that when translating or transferring into a foreign language, ‘even obvious things may shape up as something completely different. So you should always treat your customer attentively, take him seriously and be prepared to communicate in his mother tongue.’
Read Carsten Mende here
Opportunities
The quality of technical documentation in China is often very poor. It’s not for lack of trying, rather they lack experience technical writers and have had little exposure to international audiences.
For foreigners this represents a huge opportunity. Technical writers who can come to China and test the waters could do very well. The pay is increasing all the time and the cost of living significantly lower than elsewhere.
Fancy moving?
CommentsTags: Chinese·Internationalism. Localization·Japanese·Jargon·Jobs·Slang. Editors·Translation·user guide·words
2010 MadCap Software Roadshow – European Dates
February 22nd, 2010 · Technical Writing
MadCap Software comes to Europe in 2010, providing one-day technical writing seminars. Designed by Mike Hamilton, VP of Product Management, the seminars will discuss how to get the most out of your technical writing & publishing tools. The Europe dates are as follows.
[Read more →]
CommentsTags: Add new tag·Canada·content authoring·europe·madcap events·madcap roadshow·MadCap Software·mike hamilton·seminar·Software Development·techincal writing·technical communication·Technical Writing·Training·US
Gina Blednyh Interview: How Social Media Will Make You A Better Technical Writer
February 22nd, 2010 · Technical Writing
Gina Blednyh launched the Technical Communication 2.0 group in Facebook in 2009. It explores the interplay between Web 2.0 and technical communication. It’s a terrific place to exchange ideas about collaborative technologies and new approaches to delivering information. In this interview, I ask her how Technical Writers can use Social Media and the types of content they are likely to deliver.
CommentsTags: Documentation·Facebook·Help·Leadership·social media·Technical Authoring Tools·technical communication·Technical Writing·Video Blogging
How to Run Structured Interviews & Improve Task Analysis
February 20th, 2010 · Technical Writing
It’s not the questions you ask that matters, it’s the way you ask them. Technical writers, business analysts, and developers all ask questions. They want answers. And some are better than others. Some ask many times to get the definitive answers. Others think they have the answer but, on closer inspection, have overlooked some vital point. So, how do you ask the right questions?
CommentsTags: Consultant·interview·Outsourcing·Procedures·Process Design·Questionnaire·Questions·SME. Workshop·strategy
US Dates for 2010 MadCap Software Roadshow – San Diego, Chicago to Atlanta
February 17th, 2010 · Technical Writing
MadCap Software will travel across the US, Canada and Europe in 2010, providing one-day technical writing seminars. Designed by Mike Hamilton, VP of Product Management, the seminars will discuss how to get the most out of your technical writing & publishing tools. The US dates are as follows. [Read more →]
CommentsTags: Blaze·content authoring·Dita·europe·Events·Help Authoring·MadCap·MadCap Flare·MadCap Software·mike hamilton·Roadshow·seminar·techincal writing·Training
Using Google’s Wonder Wheel for Mind Mapping & Generating New Ideas
February 15th, 2010 · Books I Like, Business Process, Communications, Google, Tools, strategy
What happens if you combine Mind Mapping techniques to Google’s search engine? You get Google’s Wonder Wheel. Google’s Wonder Wheel is Search and Mind Mapping combined together. The Wonder Wheel was introduced in May 2009 and is one of Google’s best kept secrets. This search/mindmapper tool shows search results in a Wheel with different Spokes for each associated search result. Fantastic tool for brainstorming, studying trends, and idea generation. [Read more →]
CommentsTags: Add new tag·Google·Innovation·Mind Mapping·Problogger·Research·strategy·Wonder Wheel·Writer’s Block
Do you Earn As Much As These Technical Writers? 2009 Salary Survey Results
February 12th, 2010 · Career
The WritersUA User Assistance has published details of its 2009 Salary Survey results, which includes a breakdown of salaries for technical writers and others in the tech comms field. [Read more →]
Don’t Feed The Trolls!
February 10th, 2010 · Communications, Facebook, Google, How To, Linkedin
I have a troll. Do you? Trolls slither over the internet. They start as lurkers, then get brave, creep out and spit things at you. 10 out of 10 trolls feed on attention.
Negative or positive – they don’t care. Attention is the oxygen that keeps them going. Here’s the story of how I found my troll and what we may do next? [Read more →]
CommentsTags: Communications·Facebook·Linkedin·Policy·Troll·Twitter
[Interview] Svi Ben-Elya on Technical Writing & Professional Empowerment in Israel
February 9th, 2010 · Technical Writing
This week I speak with Svi Ben-Elya, one of Israel’s first technical writers. After moving to Israel in the early 1980s, Mr. Ben-Elya developed a reputation for helping companies solve their documentation problems innovatively but painlessly, while within the technical writing community he became known for helping others. Mr. Ben-Elya’s reputation enabled him bring together all parts of Israel’s technical writing community (independent contractors, technical writing companies, and in-house writers) in Oct. 2003 to found Elephant. http://elephant.org.il. [Read more →]
CommentsTags: Data sheets·Freelance·Independent contractor·israel·rate·Salary·STC·Technical documentation·Technical Editors·Technical Writers·Technical Writing·Tel Aviv·user guides·Workshop








